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PrettyLitter, the smartest cat litter brand in the world, collaborates with Martha Stewart. Photo Credit: Mike Kraut
PrettyLitter, the smartest cat litter brand in the world, collaborates with Martha Stewart. Photo Credit: Mike Kraut
Los Angeles--(BUSINESS WIRE)--PrettyLitter, the first-of-its-kind health monitoring cat litter, today announced a partnership with lifestyle experts, animal lovers and cat owners Martha Stewart and Marquee Brands. She has been a fan of the brand since its launch in 2015, and she has always praised PrettyLitter for its convenience, odor control, and low maintenance cleanliness. As the owners of the three cats, the litter boxes of Empress Tang, Princess Peony and Little Black Cat are always filled with PrettyLitter's high-quality absorbent silicone crystal formula. The collaboration with Martha Stewart is a match made in heaven.
Martha will support the brand in advertising campaigns spanning digital, TV, podcasting, and radio, and serve as a brand ambassador.
"My cat is a precious member of the family, and no one knows this better than PrettyLitter," Martha Stewart said. "I have been my loyal customer for a long time, and I am very happy to be able to introduce consumers to the special health monitoring technology provided by this product. PrettyLitter provides convenience with its low-maintenance, light-weight crystals that can capture odors. Practical solutions to the daily problems of cat owners."
"Martha Stewart is the ultimate authority on all homes and lifestyles, and her love for animals and pets is always so obvious. We are honored to welcome her to the PrettyLitter team," PrettyLitter founder and CEO Daniel Rotman Say.
Unlike ordinary cat litter, PrettyLitter pays close attention to the health of cats by changing the color. PrettyLitter's clean and effective crystals instantly capture odors and eliminate moisture, so you never have to smell cat dirt anymore. Delivered directly to your door, PrettyLitter is also 80% lighter than other brands on the market, and thanks to the revolutionary formula, one bag (per cat) can usually be used for a whole month. Subscription prices start at US$22.00. Click here to see how PrettyLitter works. For more information, please visit Prettylitter.com. Follow them on social media @prettylitter.
About Marquee Brands/Martha Stewart
Marquee Brands is the world's leading brand owner and marketer. Marquee Brands is owned by an investor fund managed by Neuberger Berman. Neuberger Berman is one of the world's leading employee-owned investment managers. Its goal is to have high-quality brands with strong consumer awareness and long-term growth potential. Marquee Brands seeks to identify brands in various consumer product segments, with the goal of expanding its influence in retail channels, geographies and product categories, while preserving brand heritage and enhancing the ultimate consumer experience. Through its global team of professionals and partners, Marquee Brands monitors trends and markets in order to develop and manage brands in collaboration with retailers, licensees and manufacturers through engaging and influential strategic planning, marketing and e-commerce. www.marqueebrands.com. In 2019, Marquee Brands acquired the Martha Stewart brand, which covers approximately 100 million consumers every month on all media and marketing platforms. Martha Stewart is the founder of Martha Stewart Living Omnimedia and the most trusted lifestyle expert and teacher in the United States. Her branded products can be found in more than 70 million homes, and retail sales in thousands of locations continue to grow.
Media Contact: Scenario Lauren Peteroy Kelly, lauren.peteroy@scenariopr.com Martha Stewart/Marquee Brands Lindsey Groginski, lgroginski@marqueebrands.com
PrettyLitter, the smartest cat litter brand in the world, collaborates with Martha Stewart.
Media Contact: Scenario Lauren Peteroy Kelly, lauren.peteroy@scenariopr.com Martha Stewart/Marquee Brands Lindsey Groginski, lgroginski@marqueebrands.com